Thursday 18 June 2009

Are small changes really going to reduce the number?

Today Deutsche bank launched Know The Number a live carbon calculator that measures the total amount of greenhouse gasses in the Earth's atmosphere. It’s big and it’s going up pretty damn quickly - ek.

I also happened to be sent the EU’s carbon calculator. It’s a new take, going straight to making pledges to reduce your footprint rather than calculating it. However the impact that some of the pledges have is laughable. I know every little helps but seriously, 3 kg of CO2 for turning the tap off when brushing your teeth every day for a year? 8kg for remembering reusable bags for every shopping trip? At this rate we’re a long way from making any significant reduction to our 11 tonnes figure never mind the 3,642,051,347,339 that, at last count, Deutsche claims is in the atmosphere.

This point isn't a new one – it reminded me of a piece in the Guardian from 2007 that’s worth a read. But hopefully with giants like Deutsche throwing investment at this area we won’t just be relying on just individual behaviour change to turn this number around. Bring on Copenhagen, it’s time for our political leaders to get on board.

Oh and in the mean time, remember to wash at 30.

No comments:

Post a Comment